Attention Business Owners:
 
Do you know the two categories of printing
in every business?

Have you ever thought about printing in this way…is it an expense or an asset?

Is it consumable or promotional?

What part of your company budget should pay for it?

The answers vary from company to company, but here is a quick guide:

Consumable
These are printed items that, when you run out of them, you need to re-order. They are essential and you can’t run your business effectively without them. As these items are an expense, every dollar saved in this category equates to an extra dollar profit to your business. Examples of consumable items are envelopes, invoice books and letterheads.

Promotional
These are discretionary items - most businesses can function for a time without them. The key element is not how much they cost, but how effective they are at increasing your revenue. Do you know how much you spend in this category, and more importantly, do you know what your return on investment is? Examples of promotional items are: business cards, brochures and branded products like pens and key rings.

We can manufacture both kinds of printed items and show you the most cost efficient way to buy print. Between us we have over 200 years of combined industry knowledge and we make no charge for our advice.

Why choose us?